Why can fragrant peanut oil sell for more money?

Technological Innovation: A Comprehensive Upgrade from Taste Experience to Nutrient Preservation

Traditional peanut oil often uses conventional pre-pressing and extraction processes, which achieve high oil yield, but a large amount of aroma substances are lost during high-temperature processing, resulting in a relatively bland flavor in the final product. In contrast, aromatic peanut oil uses whole-seed high-temperature roasting to enhance the aroma of the raw materials, combined with mixed pressing technology to simultaneously extract oil and flavor substances, and then a low-temperature cold filtration process to retain active nutrients, forming a quality characteristic that integrates color, aroma, taste, and nutrition.

Market-driven: Upgrading health consumption creates new blue ocean opportunities for the industry.

With increasing public awareness of health, consumers' criteria for choosing cooking oil have shifted from "quantity" to "quality." Fragrant peanut oil, due to its retention of more natural antioxidants (such as vitamin E and phytosterols) and unique flavor, has become a star product in the high-end cooking oil market. Industry data shows that the fragrant peanut oil category has experienced a compound annual growth rate of over 15% in the past three years, indicating continued release of market potential.

Industry Opportunities: Intelligent Equipment Enables High-Efficiency Production

Faced with rapidly growing market demand, building modern peanut oil processing plants has become a strategic choice for investors. Tencent Group offers end-to-end solutions to address industry pain points:

• Pressing equipment : Employs an intelligent temperature control system to precisely regulate the roasting temperature and pressing pressure.
• Refining equipment : Integrates four processes—degumming, deacidification, decolorization, and deodorization—to ensure the purity of oils.
• Leaching equipment : Optimize the solvent recovery system to achieve a dual improvement in environmental protection and efficiency.

Through modular design and intelligent control, this solution can help investors complete the entire process from equipment installation to production within 12-18 months, significantly reducing investment risk and quickly seizing market opportunities.

‌

The success of our fragrant peanut oil proves the market logic that "quality equals value." In the wave of consumption upgrading, companies that master core processes and technological advantages will be the first to share in the growth dividends of the high-end edible oil market. Tencent Group looks forward to working with you to create a more competitive edible oil industry ecosystem.